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OLAF GROWALD
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OLAF GROWALD
Giant letters spelling "Reeder" enliven an otherwise blank white wall in the office.
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OLAF GROWALD
Clean lines and neutral colors define the interior, even down to the foosball table in the break room.
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OLAF GROWALD
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OLAF GROWALD
Floor-to-ceiling windows provide both natural light and sweeping views.
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OLAF GROWALD
Bathrooms come equipped with showers.
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OLAF GROWALD
Wood and polished concrete create a warmer, less sterile environment.
An office on a golf course has its obvious perks. There’s the view, for one, along with proximity to a place where one can unwind after a long day — or perhaps distract oneself watching golfers practice their swing just outside the window.
But for general contractor Reeder Construction, building a new headquarters at the Hawks Creek Golf Club in Westworth Village meant more than just taking advantage of the picturesque locale. Reeder needed a space designed to work for its team — one that was conducive to collaboration and efficiency and located in a neighborhood that made sense.
“We do share a passion for golf, but when it comes to real estate, we have three rules. One, location; two, location; and three, location,” says Wes Reeder, president and CEO of Reeder Construction. “The Westworth Village area is a growing demographic with scarcity of commercial acreage development. Being on a golf course does lend itself to a great environment also.”
Reeder Construction moved to Westworth Village after outgrowing its 5,000-square-foot space on South Alta Mere Drive. In late 2018, they moved into their current space — a new building spanning 20,000 square feet and two stories, standing adjacent to the 10th tee box at the Hawks Creek Golf Course. Reeder Construction occupies 10,000 square feet on the upper floor, while the ground floor is leasable to other tenants. Aside from the golf course, the building is also walking distance to the restaurants and other establishments that line Alta Mere, from LA Fitness to Chick-fil-A and about 5 minutes to Interstate 30.
For the building’s design, Reeder Construction worked with Fort Worth-based architecture firm 97w, headed by Jason Eggenberger and Steven Halliday, with Rachael Owens handling interiors.
According to Halliday, inspiration for the design came from the company’s everyday operations, as seen in the building’s layout, which is divided into three sections: pre-construction, operations and accounting.
“We had this idea about how the building came out of the ground and was more like stone/earth at the bottom, and their office was going to float above that,” Halliday says. “Then it was all about these three pods … The building operates as a machine for the way their business operates.”
Bringing the outside in was another priority. Solo offices line the perimeter of the building, with floor-to-ceiling windows offering not just ample views of the golf course but plenty of natural light that floods to the middle of the space — what Halliday describes as “a democratic way to give window seats to everyone, not just the president and VP.”
Wes Reeder says employees also appreciate that work doesn’t have to stay within the confines of a cube. The building sports plenty of options if one needs a change of environment, from common work areas to a picturesque outdoor patio.
“Space is important,” Reeder says. “We all noticed that we have a little more autonomy without giving up our ‘family’ culture. We have a collaborative workspace now, which means we are not confined to an office or a conference room. We have outdoor spaces and common area space where we can converse or meet.”
But functionality is not without beauty in mind. Clean lines and neutral colors define both the interior and exterior, while the use of a variety of materials — wood, tile and stone — keep the space from looking stark. One white wall spells the word “Reeder,” with letters written in the company’s brand color (blue), stretching from the ceiling to the floor. Elements like exposed spiral ductwork on the ceiling are one way Reeder Construction shows off its services. The office also features plenty of glass, and some windows double as writable surfaces.
The space also plays with geometric shapes, from the 3D backsplash in the break room to the large Fabbian pendant light fixture near the entryway. Ceiling clouds float above, while some walls start on the floor and don’t quite reach the top.
Then, there’s the mural at the entrance — a massive piece that stretches end to end between both floors of the building. Reeder designed the mural with artist John Stout. It essentially tells the history of the company, including Reeder’s early days as a guitar player and his first construction job, the Hillsboro City Library in 1994.
And there are plenty more details and amenities throughout the space. A more traditional conference room. A break room with a foosball table. A patio with a grill. There’s also a Ben Hogan room — a nod to the golf legend, decorated with magazine covers loaned by the Ben Hogan Foundation, which Reeder Construction supports. And, at the entrance, words from Matthew 7:24 are written on a block at the bottom corner of the building: “Therefore whosoever heareth these sayings of mine, and doeth them, I will liken him unto a wise man, which built his house upon a rock.”
A rock with a pretty great view.
“It looks like you’re on the frontier,” Halliday says. “You’re just looking over the golf course, and you could see forever.”