Sam Susser
The Texas-based Affiliated Bank, N.A., owned by Susser Banc Holdings Corp. since 2018, has changed its name to Susser Bank.
“Texans deserve a long-term, collaborative partner that has their best interests at heart,” Sam L. Susser, the fifth-generation entrepreneur who heads Susser Banc, said in a release. “Our personalized, transparent approach is dedicated to serving entrepreneurs, professionals, and privately-held companies. Our single-minded purpose is to create outstanding financial solutions that benefit our clients, team members and the communities where we operate.”
Susser Bank, based in Dallas, offers a full suite of personal and commercial banking solutions, serving clients in Dallas, Arlington, Bedford, Fort Worth, Garland, San Antonio and Round Rock.
The name change legally went into effect Dec. 31, but Susser Bank recently introduced a new logo, website, social media updates and core marketing materials.