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REVFIT, the boutique fitness brand founded in 2021, has officially rebranded as REVSTRONG, signaling its continued focus on revolutionizing group strength training. The company, based in Fort Worth, announced the change Monday, emphasizing its commitment to scalable studio operations and franchise expansion.
"REVSTRONG will continue to disrupt the outdated group fitness model," said Reid Warner, president and CEO, in a statement. "Our strength-focused experience delivers real results, fosters connection, and gives our members the tools to build strength and confidence that lasts."
Built on the core belief “Lift Strong. Live Long,” REVSTRONG’s science-backed programming emphasizes strength training’s proven benefits: increased lifespan, metabolic health, and improved quality of life, according to a press release. The brand’s boutique model features efficient, results-driven workouts and a supportive community environment.
Franchise opportunities are now available in select markets, offering entrepreneurs a turnkey solution supported by training, marketing, and operational systems.
Said Warner: “We’re building a movement of fitness leaders ... REVSTRONG franchisees aren’t just investors, they’re fitness operators passionate about performance, longevity, and people.”
To learn more about franchise ownership, visit ownarevstrong.com.