The Lens, a magazine produced by Tarrant County College’s Department of Corporate Solutions & Economic Development, received the 2022 Award of Excellence in the category of “Corporate Identity — Print Collateral” and the Award of Distinction in the category of “Public Relations/Communications” during the 28th Annual Communicator Awards competition.
Shannon Bryant, TCC’s Executive Vice President for Corporate Solutions & Economic Development, serves as the editor-in-chief.
The Communicator Awards is considered one of the largest and most competitive awards programs honoring creative excellence for communications professionals. This year's competition included more than 4,000 entries from across the U.S. and around the world. The Academy of Interactive and Visual Arts, an invitation-only member-based organization of leading professionals from various disciplines of the visual arts dedicated to embracing progress and the evolving nature of traditional and interactive media, judges and administers the Communicator Awards.
“The Lens is focused specifically on workforce and economic development issues in a unique and progressive way. In today’s world, it is imperative for businesses to have a qualified workforce and employee empowered culture,” says Bryant in a statement. “The Lens is intended to help encourage leaders of businesses to think differently about their employees. Our number one asset is our people. Through formalized knowledge-sharing and learning, we can boost morale, improve productivity, and maintain positive recruitment and retention. Receiving these awards is an absolute honor and a proof the content is of high importance to the future of our workforce.”
The group publisher, who’s the former editor-in-chief of American Way magazine, added: “The Lens is the first magazine in the state to be produced by a community college with editorial focused on workforce issues. That undertaking in itself was a smart, bold decision by TCC, emblematic of the innovative way that colleges address external communications,” says Adam Pitluk of Midwest Luxury Publishing, the company that publishes The Lens.
“It is amazing that a magazine produced to address regional economic issues not only won international marketing and communications awards from the largest and most storied academy in the country, but that Shannon Bryant and her team did it with just the second issue of the magazine," says Pitluk.
“I’ve been in journalism and publishing for more than 20 years and worked on some large titles, and I’ve never seen such a meteoric rise of a publication to prominence like I have with The Lens for TCC’s Corporate Solutions and Economic Development. Winning a Communicator award is the best ‘here we are' announcement in the publishing industry.”
The Award of Excellence is the Communicator Awards’ highest honor and past winners include Forbes, The Walt Disney Company Europe & Africa, Mattel, State Farm, Philips, T-Mobile and PepsiCo.