The Yuengling Co. LLC has chosen Andrews Distributing to sell the company’s 192-year-old beer brand to bars, restaurants and retail stores in the Dallas-Fort Worth area, Yuengling and Andrews said Tuesday.
Yuengling announced 14 Texas distributors who will bring Yuengling beers to the state this fall for the first time. D.G. Yuengling & Son of Pottsville, Pa., and Molson Coors Beverage Co., formed the Fort Worth-based Yuengling Co. as a joint venture in September, to bring the beer to Texas and expand its footprint westward. Molson Coors will brew the beer to be distributed in Texas at its Fort Worth plant.
“Yuengling is America’s oldest and one of the most loved beer brands,” Mike McGuire, Andrews president and CEO, said in a release. “We are elated to bring Yuengling to Texans in Dallas-Fort Worth. The Yuengling portfolio, family, team and operations are best in class. I know this will be one of the biggest arrivals in Texas that will celebrated by beer lovers across the state.”
Yuengling’s footprint currently is limited to 22 states on the East Coast. The company announced in January it would begin distributing the beer in Texas and would brew it in Fort Worth.
“We are thrilled to be bringing Yuengling beer to Texas as part of our new venture and could not be more grateful to partner with such an amazing group of passionate distributors,” Wendy Yuengling, chief administrative officer, 6th generation family member of D.G. Yuengling & Son, and chair of the Yuengling Co.’s board, said Tuesday in a release. “We’re working through the details of our launch plans and anticipate that our beer will be available in select stores across the state by early fall.”
“We are excited to take the first step in our long-brewing partnership, a step that will provide tremendous growth opportunity for Yuengling and Molson Coors,” Gavin Hattersley, president and CEO of Molson Coors, said in January. “By brewing Yuengling’s iconic beer at our world-class Fort Worth facility, we are going to make a lot of Texans happy.”
The distributors selected to represent Yuengling in Texas include:
- Andrews Distributing
- Capitol Wright
- Faust Distributing Company
- Fisher 59
- Frio Distributing
- GG Distributing Company
- Giglio Distributing
- Glazers Beer and Beverage
- Great Plains
- Houston Distributing Company
- Keg 1 O’Neal LLC
- Kristen Distributing Company
- Reed Beverage
- Southern Laredo
D.G. Yuengling & Son, Inc., which bills itself as America’s Oldest Brewery, is family-owned and operated since 1829. Production has been supported by two breweries, in Pottsville and one in Tampa, Fla. Principal beer brands include Yuengling Traditional Lager, Light Lager, Black & Tan, Golden Pilsner, Premium, Light, Dark Brewed Porter, Lord Chesterfield Ale, Oktoberfest, Yuengling Hershey’s Chocolate Porter and new FLIGHT by Yuengling, the Next Generation of Light Beer.